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Underdog brings drive-level NFL trading into its app

SBC Americas reports the drive-by-drive markets are the latest step toward faster, more dynamic micro markets on federally registered platforms, following parlay-style combos contracts on player prop-style markets. DraftKings President of Operations Paul Liberman said in May that he believed the next evolution of sports prediction markets would be faster, more dynamic micro markets.

Underdog has introduced an in-app prediction feature that allows users to trade on the outcome of every individual drive in select NFL games, according to SBC Americas.

The feature narrows the trading focus to a single drive rather than a broader game outcome. Its availability is limited to select NFL games, rather than the entire schedule.

A shift toward shorter-event contracts

SBC Americas describes the drive-by-drive offering as the latest move toward faster, more dynamic micro markets on federally registered platforms. It follows the introduction of parlay-style combos contracts built around player prop-style markets.

The development also tracks an evolution anticipated by DraftKings President of Operations Paul Liberman. In May, Liberman said he believed sports prediction markets would next move toward faster, more dynamic micro markets.

What it means for prediction markets

  • More granular outcomes: Underdog’s feature makes individual NFL drives the subject of trading within its app.
  • A different direction from combos: Where parlay-style contracts combine player prop-style markets, this offering focuses on outcomes within a shorter segment of a game.
  • Limited scope: The reported launch covers select NFL games; the supplied summary does not identify those games or provide contract terms.
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    SBC Americas
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