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76ers give Kalshi a team platform after NBA exchange designation

Sportsbook Review reports the 76ers announced the multiyear Kalshi agreement on October 30, giving Kalshi arena advertising, exposure across the team app and digital platforms, and fan promotions including a chance to win 76,000 dollars. The deal follows the NBA naming Kalshi and Polymarket its preferred prediction market exchanges on October 26.

The Philadelphia 76ers have become the first NBA franchise to establish an official prediction market partnership, signing a multiyear agreement with Kalshi, according to Sportsbook Review.

Kalshi gains arena and digital exposure

The 76ers announced the agreement on October 30. It gives Kalshi advertising space in the arena and visibility through the team app and digital platforms, according to Sportsbook Review.

The partnership also includes fan promotions, with an opportunity to win 76,000 dollars. Those promotions sit alongside the advertising and digital exposure outlined in the agreement.

Team agreement follows league move

The announcement came after the NBA named Kalshi and Polymarket its preferred prediction market exchanges on October 26, according to Sportsbook Review. The 76ers’ agreement therefore adds a franchise-level partnership for Kalshi to its league-level designation.

The two announcements differ in scope: the NBA designation covers both Kalshi and Polymarket, while the reported multiyear 76ers agreement is with Kalshi.

What it means for prediction markets

  • A new team-level foothold: The 76ers partnership marks the first official prediction market agreement for an NBA franchise.
  • More fan-facing visibility: Arena advertising, team digital channels and promotions give Kalshi additional ways to reach 76ers fans.
  • Distinct partnership layers: Readers should distinguish the NBA’s preferred-exchange designation for Kalshi and Polymarket from Kalshi’s separate agreement with the 76ers.
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