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Polymarket leads US prediction market search demand at 57.8 percent despite Kalshi trading dominance, Gambling Insider reports
- Polymarket leads US prediction market search demand at 57.8 percent despite Kalshi trading dominance, Gambling Insider reports — Gambling Insider, citing Blask data from January to August 2026, reported Polymarket retained 57.8 percent of branded prediction market search demand in the US against Kalshi at 35.8 percent, even as trading volume ran the other way. In August Kalshi recorded 37.17 billion dollars in volume compared with a combined 8.16 billion dollars across Polymarket and Polymarket US, according to The Block data cited in the report. (Gambling Insider)
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