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Kalshi and Polymarket strike media deals with CNN, CBS, CNBC and Dow Jones ahead of the midterms, Phemex News reports
- Kalshi and Polymarket strike media deals with CNN, CBS, CNBC and Dow Jones ahead of the midterms, Phemex News reports — Phemex News reports CNN, CBS News, CNBC and Dow Jones have struck commercial partnerships with Kalshi and Polymarket ahead of the November 3 midterms, incorporating election trading odds into their coverage. CBS News named Kalshi its official prediction market sponsor, CNBC disclosed a partnership involving customer acquisition revenue sharing and a minority equity investment in Kalshi, and the Wall Street Journal homepage now features a dedicated Polymarket odds column, while Fox and CNN will not broadcast odds on air on election night. (Phemex News)
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